Every well-built website starts with a plan. At Rising Stream Media we take the time necessary to give you the very best when it comes to website development. In order to have more than just a pretty website you need a team that truly understands what makes a website a good website and we know exactly what you need! Four things that every good website needs to standout from the crowd are Search Engine Optimization, Great Content, Inbound Links, and a Mobile Presence.
Search Engine Optimization
Most search engines, including Google provide rules and guidelines that will help your site become indexed, ranked and listed in their search results. This is why we listen to the search engines. When Google updates its webmaster guidelines, we update our design process. Following these guidelines is an essential part of any good website design. Without it, your site would be lost. RSM sets up your site so that once it is launched, it is the most optimized for any search engine to find and understand what you are all about.
With more and more people searching for products and services online, your website content should be easy to find and easy to understand. Since the average user spends less than 30 seconds on a new found website, making your message attract them is key. This is why RSM develops a content placement strategy before beginning on your new custom website design. We understand that not only is how the content looks on your page is crucial, but that the font style, size and length of your text also plays a huge role in how it is read.
Making access to your website easier, as well as more popular, is a part of building a strong and effective web presence. RSM does this by submitting your site’s URL to the major search engines, creating and submitting sitemaps to search engines, and listing your business and web address in all the major online business listings. We also highly suggest building a custom blog with detailed information for your users as a part of building upon your content’s credibility. Doing this as a part of our post-live development ensures your website is introduced properly. We also make sure that these items are updated whenever anything in your site’s structure changes, so your content stays fresh and relevant.
The digital age is upon us and how people do things is changing constantly. Rising Stream Media understands this and has evolved our website services to reflect this need. We build mobile-friendly websites in two ways: Responsive or .mobi dedicated. Depending on your needs, we can implement a mobile solution alongside your desktop website for the ultimate user experience, no matter what device the user is on.